The Importance of Commitment for Successful People

A true commitment is a heart-felt promise to yourself, from which you will NOT back down, no matter what the circumstances may be! Many people have good intentions and dreams, but only a few are willing to commit to what is necessary to achieve them. Do a review on your commitment level, ask yourself these…

Performance Review System

Is Your Performance Review System Outdated?

One of the most common complaints we hear from interviewing employees in the construction industry is, “I never get useful feedback about how I am doing my job.” Most companies today use a performance appraisal system or a performance review system that was invented decades ago in a much slower business economy. So, data that is given…

Business Card Marketing

When it Comes to Business Card Marketing, Vive la France!

Don’t let the small size fool you. A business card is one of the least expensive and most powerful forms of advertising you possess. Your business card marketing is your introduction to potential clients. In fact, it’s your opportunity to make an impression with every person you come in contact with. You will most likely need to…

Target Marketing

Target Marketing Gives You The Most For Your Money

Do you need help increasing the success rate of your business for attracting prospects? One of the most often overlooked, but financially critical marketing techniques is honing in and finding target audiences for your product. You must think of yourself as a laser pointer. You have to find the very best market for your product,…

Discussion Forums

How to Profit from Free Discussion Forums

Free Discussion Forums If there’s one thing I’ve learned in my years of doing business online, it’s that credibility should be your number one objective. If people know you and respect you, they’ll feel like they can trust you with their money. On the other hand, if you’re just starting out and no one knows…

Classified Ads

Tricks to ‘Add Class’ to Your Classified Ads

Classified ads are quite likely the most popular form of advertising out there. Not only are they cheap, but they can reach a huge audience in just one placement. And, most importantly, they really do the trick for your business. However, even inexpensive and well-meaning classified ads can be ineffective. It’s even detrimental to your business if it’s not…


Headlines – The Life or Death of Your Advertising

I’ll bet that headline got your attention! That is the whole point of advertising headlines. Definitely to get the attention of your reader and cause them to want to read what’s below the headline. Advertising headlines should make such an impact that the reader will be intrigued enough to read the article, advertisement or story that follows….